The Tyrant Strategy and The Target Audience
April 24, 2012 in General Topics
Let’s talk target markets, by talking about The Tyrant Strategy.
When I was conceptualizing this trilogy of fiction books (Part 1 coming this fall, kids!), I realized early on that I wanted to write for people who didn’t know they liked science fiction. I wanted an accessible military sci-fi epic with an emphasis on characters.
I wanted some extraordinary characters, but also ample heapings of regular folks that were meshed inextricably, and at times unwillingly, into the process of history being made — of the world changing. And these characters came from all walks of life. What’s crazy is how readily these characters overlap with my target audience. Read the rest of this entry →
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